Online Reputation Management Vital to Your Business Says Sydney Agency E-Web Marketing

Sydney, New South Wales -

Since 1988, Sydney-based digital marketing agency E-Web Marketing has been helping businesses improve their online presence. The company puts all of its many years of experience to work helping its clients come up with well-rounded digital marketing strategies. This includes taking steps to help its clients improve their all-important online reputation, an area that can significantly harm a company’s business if it's not seen favorably.

E-Web Marketing CEO, Sam Shetty, says, “One of the most overlooked aspects to any company’s digital marketing strategy is online reputation management. That should never be the case because a poor reputation can significantly impact the sales of goods and services. It’s the reason why we also have strategies in place to improve our client companies’ online reputation, maintain them once they have been built up, and to quickly repair a client’s online reputation if an event takes place that harms it.”

Shetty went on to say that one of the reasons that they place such a strong emphasis on online reputation management is because consumers operate in the digital realm more than ever before and a driving force in that realm is social media. There used to be a time when a company could survive an incident that lowered its reputation because there were ways to make sure that even was kept mostly in-house. Social media has changed all of that because any type of negative publicity that makes a company’s reputation take a hit can quickly go viral and be seen by significant numbers of consumers. He stated that’s why it’s so important for digital marketing services like theirs to always take steps to improve and monitor their client companies’ digital reputation. They also have the necessary experience to quickly take action if a client company’s digital reputation is harmed by a well-publicized incident that sheds an unfavorable light on that business.

Hasnain Harawala, Digital Strategist at the company, added that many of their clients are surprised at how impactful online reputation management by E-Web Marketing can be. He said this aspect of a digital marketing campaign always starts with helping a client understand the current status of how their customers and potential customers view the business and the sentiment regarding their brand. Once a client has been given an honest overview of this aspect of their business, they can better understand the areas of their online reputation that need improvement.

Shetty says "one of the best things we have done to help our clients maintain a favorable online impression with their customers is to invest in a software platform that clients’ have access to which. Itenables them to better monitor, maintain, and improve their reputation online."

The software helps a company better own its online reputation in several ways. That includes allowing them to be able to draft and send out communications that ask customers to review the business and to receive that information in a way that negative information never goes public. A company representative said they are always prepared to discuss with current and prospective clients how they can help them maintain a solid reputation online.

This company’s efforts in online reputation management and other digital marketing areas have led it to receive many positive reviews from satisfied clients. Tim Cullen stated, “We spoke with E-Web 5-months into starting our company. Hasnain was extremely helpful and took the time to understand our business and our strategy. Immediately after implementing the marketing strategy, we started seeing genuine leads. Could not be happier with the service E-Web provides us each month. Highly recommend.” Jeremiah Hartmann wrote, “My experience with the whole team at E-Web Marketing has been exceptional, genuine, and sincere. They have provided my business with the knowledge and advise in helping me make the best steps to continually build my online profile. I have attended many of their in-house training sessions and they have proven their worth as true experts in the field of web marketing.” In addition to these positive reviews, new customer Michael Sallama proclaimed, “Sam and his team are very knowledgeable. They explain each step in their digital marketing process in a way that’s very clear for us to understand. I highly recommend.”

More information on E-Web Marketing’s online reputation and other digital marketing services can be obtained by calling them, sending them an email, or by filling out and sending in the contact form on its website.